Sr. Content writer

About the Role

We’re looking for a Senior Content Marketer to own and execute a strategic, high-impact content function that drives brand awareness, lead generation, and sales enablement.

This role blends storytelling and strategy and is ideal for someone who can craft narratives that turn complex ideas into impactful content.

You’ll lead content across channels, collaborate with cross-functional teams (Product, Sales, Design), and build a content engine that helps our audience discover, understand, and trust Knowmax.

Key Responsibilities

Content Strategy & Planning �

· Create and execute a comprehensive content strategy aligned with overall marketing, sales, and brand objectives.

· Create and manage a unified content calendar spanning blogs, newsletters, webinars, LinkedIn, product collateral, release notes, and partner channels.

· Collaborate with cross-functional teams to ensure content reflects key initiatives and customer priorities.

· Ensure all messaging reinforces a strong, customer-first brand narrative and highlights clear market differentiation.

· Regularly measure content performance and use insights to refine strategy.

· Assist Customer Success and Sales teams with email campaigns, product-led content, and event marketing initiatives.

Content Creation & Distribution �

· Write and edit high-quality long-form content, including blogs, whitepapers, eBooks, and case studies.

· Develop sales enablement materials such as one-pagers, pitch decks, product sheets, and playbooks.

· Partner with the Design team to produce engaging visuals, infographics, and videos that enhance content storytelling.

· Repurpose existing content across formats and channels to extend reach and engagement.

· Manage the brand’s presence across social platforms — especially LinkedIn — to drive thought leadership and engagement.

What We’re Looking For �

· Proven experience creating standout content that drives measurable impact.

· Exceptional storytelling skills to make complex or routine topics compelling, human, and easy to understand.

· Strong written and verbal communication skills with an eye for clarity, tone, and consistency.

· Curious and adaptable mindset, open to exploring new formats, tools, and ways to tell better stories (including AI-driven productivity or design tools).

· High level of ownership, discipline, and a bias for execution.

Preferred Background

· 3–5 years of experience in B2B SaaS content marketing.

· Experience with SEO, analytics, and brand storytelling.

· Proficiency in tools like GA4, Ahrefs, Figma, Canva, Storylane and content analytics platforms is an advantage.

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